More consumers are using their phones to search for products and services on the internet.
Google recently announced that more searches occur on mobile devices than on desktops. If you do not have a responsive website that works on all devices, including mobile, it does not show up in Internet searches performed on these devices.
Four out of five consumers use their mobile devices to search for information about local businesses.
50% of consumers who use their smartphone to search for information about local businesses visit a local outlet the same day.
Almost one fifth of smartphone searches lead to a purchase within 24 hours.
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